Wednesday, June 11, 2008

Part 1: Setting Up Your Blog

Blogging is a lucrative source of profit and blogs are easy to set up and maintain. Imagine a life where you are paid to write on stuff that interests you, whenever you want, wherever you are. The mere flexibility of blogging makes it easy for you to just kick back, relax and go on a vacation whenever you feel like it.

In this article, we are going to look into the profitability of a blog and set up a blog of our own at no cost! Interested? Read on!

First, we need to obtain a blog. There are several options – host a blog on your own domain or get a free blog. For starters, let’s talk about the free blogs. You can obtain a free blog at www.blogger.com or the newer (and better!) www.wordpress.com. If you are a techie, you must have heard of Wordpress, a free blog engine that is robust and infinitely expandable.

Blogger.com is actually owned by Google, so it will be detected on Google’s radar faster and you will be indexed faster. Wordpress.com, however, is a relatively new option so I have no comparison on the speed of getting indexed by search engines. However, Wordpress is better in the sense that it has more advanced features such as Trackbacks and Categories. You can also manage your sidebar links more efficiently (more about this later).

Get a free blog at either Blogger.com or Wordpress . Then, familiarize yourself by posting your first post on your blog and tinkering around with the options and templates.

Watch how to create a blog with Blogger



Watch how to create a blog with Wordpress




Here are a few common “blog-related” words to help you out:

1) Permalink – Permalink stands for permanent link, which is a URL (uniform resource locator) that leads to an individual post that you make in your blog.

2) Trackback – When you post about someone else’s blog post elsewhere, your post will show up in their “trackback” section. This feature, however, is not available with a Blogger.com account.

3) Pinging – Blogging seems to be paired with pinging almost every time either one is mentioned nowadays. Pinging is actually the action where a certain aggregator is notified whenever your blog is updated, so that the aggregator may show the newest post of your blog on their website. This is a useful way to gaining traffic, which we shall discuss later.

For now, I shall leave you testing out your new blog and the features that come included with it. In the next articles, we shall discuss the many ways we can gain profit from a blog, as well as tips on how to write posts that keep visitors glued and keep coming back for more!

Saturday, June 7, 2008

Make Sure You're Strategies are In Place…


Do you have a strategy?
From my observations, I see a lot of people online that are moving forward without much of a strategy. Or they are stuck using other peoples strategies and don’t develop their own based on their needs and abilities.
It is very important to understand that those that are teaching you things online, are doing what they know or have been successful with themselves. It it not necessarily the path for YOU or the only path you should take.
I use a combination of strategies… I strongly use the old saying, “Don’t put all your eggs in one basket.”
I just saw a guy the other day freaking out because Google was wiping out his business… He fell by around 400 visitors to his website per day which crushed his income.
Why? Because he had all his eggs in the Google basket! Google is the type of animal that can make changes that don’t make sense, have no ryme or reason, and simply just happen.
You may think you have control, but you don’t.
That’s why you must diversify. Have a strategy that takes into account these type of things…
Don’t do just one thing… Let me rephrase that… You can do one thing, but make sure that you are covered within that one thing.
For instance if you depend on Google Adwords for 100% of your income, that’s fine. Just make sure that you are not doing just one thing within that. Make sure you are not in one market or are driving traffic one way.
Things are in a continuous state of change online. You must brace yourself for that change.
Make sure you have a strategy and you aren’t just mesmerized by some opportunitiy and you lose sight of the big picture.
This is a business not just a way to make some quick cash… it can be, but generally I think most of us want to have long term results and not live on the edge…
So have some sort of strategy in place for your business that insulates you from the environment.
You should have a short term, medium and long term strategy. Where do you see yourself in 1 month, 6 months, 5 years?
How are you going to get there?
There are things I do to make money now, but there are also things that I am building now that will blossom in the future or offer long term stability.
Just sit down for a few minutes and write down some of your goals and what you want out of this business. After you know what you want and have taken into consideration the environment, map out how your are going to get there…
If you do this, you will not only find stability over the long term, but you will find peace of mind.

Wednesday, June 4, 2008

Social Networking Websites with a Particular Focus


Have you ever thought about joining an online social networking community? If you love meeting new people, there is a good chance that you have given it some thought. Despite wanting to join, there are many individuals who make the decision not to. Are you one of those individuals? If so, is it because you feel overwhelmed? There are literally an unlimited number social networking websites out there to choose from and many are full of members.

While you would assume that it is nice to join a social networking website with a large number of community members, some individuals, maybe even yourself, feel that it is too much to handle. For instance, did you know that MySpace, a popular social networking website, has over one hundred millions members? If that isn’t overwhelming what is? If you are interested in joining an online networking community, but one that has fewer members, you are encouraged to look for social networking websites that have a particular focus. That focus is often on popular topics, issues, views, and interests.

A social networking website that focuses on one thing in particular is often referred to as a specialty social networking website. This is because, unlike traditional websites, not everyone can become a member. To become a member of a specialty social networking site, you must have an interested in the topic at hand. These websites drastically reduce the number of members. Although you will have less community members to socialize with, you will find that more have the same interests as you do. In that, a small number of internet users, with the same interests as yourself, is better than millions of members that you don’t have anything in common with.

If you are interested in finding a specialty social networking website, you are advised to perform a standard internet search. You will want to search using the words social networking site and whatever else you are looking for. For instance, if you are looking for a social networking website designed just for animal lovers, you may to combine the words social networking with animal lovers, pet lovers, cats, dogs, and so on. Whether you are searching for social networking websites that focus on a popular hobby, religion, or politics, you are sure to find that you are looking for.

In your search for specialty social networking websites, it is likely that you will come across Facebook or Classmates. Facebook and Classmates are both considered specialty social networking sites because they tend to focus on high school and college students, including those that are attending and those that have already graduated. Both of these websites work to connect you with individuals that you are currently going to school with or those that went to school with, in the past. If you have already graduated, Facebook and Classmates are great when looking to reconnect with old friends or even make new ones.

Other popular social networking websites focus on religion. Whether you are Christian or not, there are a large number of social networking websites that have a focus on religion. These websites not only allow you to meet other internet users, but they allow you to meet those that share the same beliefs and views as you do. By using a religious social networking website, such as HolyPal and JesusCrowd, you will not have to spend the time searching for those who are the same religion as you, you will automatically be entering a community where everyone preaches and believes the same things.

As previously mentioned, there are a fairly large number of specialty social networking communities that you can find online. These communities are not just limited to those that are for pet lovers, religious followers, or those looking to reconnect with old classmates, as mentioned above. With the way that social networking websites have increased in popularity, it is safe to say that you should be able to find an online networking community, no matter what your interests are.

Sunday, May 18, 2008

Affiliate Marketing News : How to Monetize Your Traffic

Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial.

We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.

It is common knowledge that without traffic we have no business. Like any business, without any customers you don’t get sales. Traffic represents all the people that gets a chance to see what you have to offer. The more people who see your products the more people there would be to buy them.

Nobody puts up an E-commerce site that doesn’t expect profit. We have a startup capital that needs to be regained. With a consistent traffic, we at least have a fighting chance to achieve that probability. Monetizing your traffic would optimize your chances of making the best out of it.

Making Money out of your Traffic

The best and most proven method of making a profit out of your traffic is using advertising. The internet generates hundreds of thousands upon hundred of thousands of traffic everyday. Most of them are searching for something. While some are just looking for information there is also a good percentage that is looking for something that they need.

The internet has proven to be a very reliable source in finding what was deemed to be a very unsearchable product. The internet has made the world a smaller place; you can advertise a product from the depths of Istanbul and still find a buyer from the center of Philadelphia.

Generating traffic is not an easy task. You have to contend with a great number of sites to generate a good number of traffic flow. But if done successfully this could open up a Pandora’s Box of possibilities. One of the benefits is monetizing your traffic flow.

So, to get to the core of it the more traffic you generate the more likely you are considered as a desirable, desirable, in a sense that a good traffic flowing site is easily convertible to profit. Basically traffic equals profit. Advertising is the name of the game; with the good advertising scheme you can use your traffic flow to your advantage.

When you have good traffic you have a good number of potential customers, customers that are willing to pour money into your coffers. Other than that these are also traffic that can be redirected to sponsored links that are willing to pay you for a sizeable portion of the traffic that you have generated.

This scheme is called “pay-per-click”. With every click a visitor of your site makes on an advertised link you will be paid. The more traffic you generate and the more clicks that happens would spell to more profits.

Affiliate Programs

Another method of monetizing your traffic are affiliate programs. You can link up with other tried and tested sites and online companies and monetize your traffic by having a percentage of sales generated by traffic coming from your site.

Here's some of the sites with affiliate programs

Clickbank.com
cj.com

The basic idea is, traffic generated from your site will go to another site that can offer a product that you do not carry. Many programs can keep track and make records of transactions that was made possible because of site linkage.

When purchases are made by customers that was led by your site to their site you get a percentage of that sale. Affiliate programs would give you the benefit of monetizing your traffic without the actual need of carrying or promoting a certain product.

There are so many ways and methods to monetize your traffic. All it takes is a bit of hard work and the desire to successfully launch a profit-earning site. The internet is a veritable source of information, many tips and guides are offered everywhere in how to monetize your traffic and make your site a good profit earner.

Saturday, April 26, 2008

Sell Your Products on MySpace

When most people think of MySpace they believe it is merely a community for individuals to make friends or reconnect with old friends but MySpace can offer more to savvy Internet marketers who know how to network effectively on MySpace. Although MySpace is intended to be a noncommercial community and commercial websites are strictly prohibited there are some opportunities to advertise and stimulate sales through MySpace. This article will discuss the subject of advertising on MySpace, the terms of service on MySpace and how MySpace members can avoid being viewed as dreaded spammers by other members of the community or by MySpace administrators.

Advertising on Your MySpace

According to the MySpace mission statement, the community is meant to be a noncommercial one. However, this statement refers to the individuals’ pages created and maintained by members and not the website as a whole. In fact MySpace is a commercial website with banner advertisements running on many of the pages and other advertisements appearing in sidebars and other locations. These advertising opportunities are open to the public and anyone who is interested in advertising in these areas is urged to contact MySpace directly for more information. This type of advertising is worthwhile for business owners who have products or services which may appeal to the members of the community.

While advertising on individual websites on MySpace is prohibited by the terms of service there is sometimes room to market products one ones website without violating the terms of service. Although many visitors to MySpace have encountered websites which are blatant advertisements, this practice is not recommended because, if discovered by MySpace administrators, it may lead to the individual being banned from the community. However, consider an example where a link to an ecommerce website selling sunglasses is placed in answer to a question of, “What is your favorite type of sunglasses?” The link certainly provides a relevant answer to the question and does allow visitors to the website to learn more about the member. Determining whether or not this is advertising or not is a matter for MySpace to determine but it is likely they would not consider this advertising although those who follow the link might end up making a purchase.

MySpace Terms of Service

The terms of service provided by MySpace were created to offer members guidelines as to what types of actions are acceptable and what actions are prohibited. All members should read these terms of service before joining and should review the information periodically to ensure it has not changed significantly during the course of the membership. Members who have questions regarding the terms of service should contact MySpace directly for more detailed information or an explanation of the terms.

Avoiding the Spam Pitfalls on MySpace

We have already discussed how although commercial websites are prohibited on MySpace there are some advertising opportunities which still exist. MySpace reaches a large audience each day and this large audience might tempt some to try to advertise to all of these members and visitors at once. Unfortunately this sometimes can be construed as spam. Therefore, precautions should be taken to avoid actions which might be considered spam by other members or the MySpace administrators.

As an example of the potential for spam consider a MySpace member who is very excited about the cosmetics line they sell. This member might really believe in the products and think they are so wonderful that everyone should learn more about these products. However, if this user then begins systematically going through MySpace searching for all users who mention anything even remotely related to cosmetics and then places a comment on their website directing them to a link to more information about these cosmetics this would likely be considered to be spam. The member may think their actions are harmless but the members who receive these comments and the MySpace administrators may disagree.

Tuesday, April 22, 2008

How to Choose an Affiliate Program?

If you are an affiliate marketer, you have two options.

First Option : Choose the product which has a great demand in the market.

These items are expected to be sold immediately due to the interest of the people. Some examples of such particular items are dating sites, casino sites and weight loss products.

Second Option : Choose a product that suits your interests and you, yourself like to promote it.

*We recommend you choose a product which is considered to be the hot product in the market as well as you having some interest in it.

For example if you are golfer, then you should choose golfing products to promote. These products are among the hottest products on the market. Plus if you are a golfer, it will be easy for you to give detailed information about it on your website. So you can give lots of information there, you can write the basic rules about that sport, you can also write the tips about how new golfers can improve their playing skills. You can also give some guidance to anyone who may want to purchase golf equipment by suggesting the best place to go for good quality equipment. Similarly, you can give lots of golf related information on your website that may attract more visitors.

Let us look at some of the important things before promoting ANY affiliate program

Choose Hot Products

Always choose the items which have a high demand in the market. If you want to choose a product but don't know about the demand of that product, then visit Wordtracker.com Here you can check the keyword status of a product. If you find that many people are looking for it, then it means it is a demanding product.


Be Familiar with Product

You must be knowledgeable about the product you are selling. If you do not know much about the product, how can you satisfy and convince your customer? You must know all the drawbacks of the product. Also do the comparative study of the product with the other same types of products present in the market. Provide your customers with this comparative study using graphs and tables. This will help sell your customers.

Good Sales Letter

Your sales letter is considered to be the key point for boosting your sales. It should be convincing enough for your consumer to want to buy. A good sales letter will attract visitors. You should also add some testimonials in it to make it more effective and believable.

Money Back Guarantee

If you want consumers to buy your product with no hesitation, then give them the benefit of a money back guarantee. If the affiliate program owner is not providing this guarantee with the product, then you should look for another merchant.

Contact Info

Physical address and contact info must be given on the site. This makes your website more reliable and trustable to your customers.

Real-time Statistics

Choose the affiliate program that can show you the real-time statistics of your visitors and sales. This will tell how many visitors are going to the merchant website from your website and how many visitors are converted into buyers. This will help you to see your progress.

How to find profitable affiliate programs?

It is not difficult to find profitable affiliate programs. It is advised to search the most popular directories like:

AssociatePrograms or AffiliateMatch.

Another option is to search in regular affiliate networks like:

Click Bank (for digital goods) and Commission Junction (mainly for physical goods).

Choosing the right affiliate program is the key factor. Always study the program in detail before choosing. See what are they offering. Good affiliate programs offer good profit, money back guarantee, real-time statistics and complete information about their products. You can search the good affiliates by using well known and trusted affiliate networks like Commission Junction and Click Bank.

Thursday, April 17, 2008

ADVERTISE USING ARTICLES

A very efficient method to advertise your professional services, the products you are selling or simply to help you find a better job is writing targeted articles.

These articles that enclose at the end a short presentation of you or your business can be about various solution to actual problems, about everyday life ect. There are many sites to which you can submit these articles to, or if you have a database of your customers’ emails, just drop them an email containing the article and a link to your personal site or professional site.

The articles can generally be copied from one article submission site to the other as long as the content belongs to you and you are not stealing someone else’s work. The only condition is that they must keep their original form, no altering, along with your presentation. This means actually more visibly and it is exactly what you need.

The more interesting the article is, the more people will read and remember it. Even if you don’t have experience with writing, there are some aspects that can make you try it:

  • Writing a technical article puts order in your ideas. You will have to coherent and state clear ideas and proper explanations.
  • It will make you improve the way you speak.
  • It will bring you visibility
  • If it’s written well it will surely help someone.
  • You can prove your knowledge in your professional areas this way.

Publishing articles means they have to contains mostly useful information and just a little bit of advertising. If they don’t follow this rule, you might end up with an un-publishable article, which you can only put on your homepage.

There are other things you could do with articles if you are willing to spend some money. There are different publicity sites, ranked high in search engines that for a fee will publish your article on their site for a limited period of time. The fee is not high usually, and you get much more visibility this way. But if this choice is the one that appeals to you the most, you must make sure the article is really good, so good that it can compete with all the other articles on that site. The user can see them all at the same time and you must think of ways to make him choose to read yours. If you have tried and you are not confident you can do it on your own, you can always hire a professional.