Saturday, September 22, 2007

Easy Profits Using PPC In Your Affiliate Marketing Business

PPC (Pay Per Click) is one of the four basic types of Search Engines. PPC is also one of the most cost-effective ways of targeted internet advertising. According to Forbes magazine, PPC or Pay Per Click, accounts to 2 billion dollars a year and is expected to increase to around 8 billion dollars by the year 2008.Let us take a quick look at how Pay Per Click Search Engines work.These engines create listings and rate them based on a bid amount the website owner is willing to pay for each click from that search engine. Advertisers bid against each other to receive higher ranking for a specific keyword or phrase.The highest bidder for a certain keyword...

Thursday, September 20, 2007

5 Ways to Keep Visitors Coming Back

A lot of successful websites depend on returning visitors to account for a major part of their traffic. Returning visitors are easier to convert into paying customers because the more often they return to a site, the more trust they have in that site. The credibility issue just melts away. Hence, keep your visitors coming back to your site with the following methods:1) Start a forum, chatroom or shoutboxWhen you start a forum, chatroom or shoutbox, you are providing your visitors a place to voice their opinions and interact with their peers -- all of them are visitors of your site. As conversations build up, a sense of community will also follow and your visitors will come back to your site almost religiously every day. 2) Start a web log (blog)Keep an online journal, or more commonly known...

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